The Importance Of Hopeful Communication During Times Of Crisis

This article was originally published on Nisonco, and appears here with permission.

“Closed until further notice,” read a sign in my town – a local restaurant. Although it’s clear that the spread of COVID-19 has companies in dire straits and scared for the future, I was surprised that reading this sign left me feeling panicked and rather hopeless about the future. It felt like an apocalyptic message, even though that may be the reality we are currently living under. 

Across town, a different sign read, “Closed Doors – Open Hearts – Stay Safe – See You Soon.” 

Another read, “We miss you and we’ll be back together soon.” 

A third read, “We are all in this together, even from afar.”

These signs are excellent examples of communicating with hope during times of uncertainty. They left my heart feeling a bit warmer, strengthened my connection to these businesses and my greater community, and helped me feel like we …

Full story available on Benzinga.com

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