More than three-dozen cannabis brands recently went head to head in a virtual Shark Tank-style pitch contest with the hope of gaining critical funding for their businesses.
The Retail Alchemy event, hosted by the cannabis brokerage firm Cannabis10x, was headlined by Cheech Marin.
“Raising money in the cannabis industry can sometimes feel like trying to hit a moving target on top of a speeding train,” says Cannabis10x co-founder Holly Ford. “We try to make things a little easier by connecting brands with people who understand the value of their brand and have the ability to help it grow.”
Retail Alchemy consisted of two stages.
The first took place on Sept. 16, and featured 40 cannabis brands, hand selected by Cannabix10x’s co-founders from a group of 100 businesses.
The top 15 brands moved on to the final stage, which took place last Sunday, Sept. …