Despite disruption due to the COVID-19 pandemic, most of the legal marijuana market survived — or even thrived — throughout 2020 as an essential service.
As such, both temporary and permanent hirings surged in the weeks and months after quarantine orders were first put in place.
By March, staffing agencies reported nearly 100% increases in temp hirings.
In July, Marijuana Business Daily forecasted that employment could grow 50% during 2020 — surpassing computer programmers in the process. By 2024, the legal U.S. market could support between 470,000 and 575,000 full-time jobs.
There were also waves of layoffs — hundreds at a time in some instances — from companies such as Aurora Cannabis Inc. (NYSE: ACB), Canopy Growth Corp. (NASDAQ: CGC) and Medmen Enterprises Inc. (OTCQX: MMNFF). Despite those setbacks, cannabis staffing experts say jobs across the industry were in-demand in 2020.
Production Jobs Top The List In 2020
Several cannabis staffing professionals say that production jobs were in-demand this year.
With production serving as a broad term for the market, staffing agents highlighted roles in cultivation, trimming, manufacturing, processing and packaging.
Vangst Talent Management Expert Spencer Peters says the pandemic affected how companies approached operations.
"While the industry depends on the plant, we truly saw companies combating the pandemic by shoring up their internal processes …