Special guest Bruce Linton is back with another disruptive idea. This time it’s a tasty one as the “Cannabis Godfather” is now the Chairman of the Above Food Advisory Council.
Above Food plans to disrupt the plant-based meat and dairy markets with their next-generation plant protein ingredients and consumer brands.
The company’s sustainably grown ingredients are completely traceable from farm-to-fork and are brought to market by leveraging strategic relationships with leading co-packers, distributors, and direct-to-consumer e-commerce platforms.
The reason Bruce was so attracted to this opportunity was the small percentage of the plant-based addressable market that’s actually being tackled by well-researched companies with proprietary methods of creation.
“Above Food controls the entire supply chain of its ingredients, puts together great research and recipes. This should benefit the company to have products that are more marketable, better, and different.” – Bruce Linton
Watch the entire interview to find out why Bruce is so excited about Above Food; From both a foody and investor perspective.
Original article: Bruce Linton’s Latest and Tastiest News | Above Food
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