Oregon's Cannabis Market: What Investors And Entrepreneurs Need To Know

Oregon's market offers examples of pain points, as well as the ability to innovate and mature.

Investors and entrepreneurs may want to be wary of the hyper-competitive market. However, if recent trends hold, Oregon may be turning towards prosperous times.

April 2021 data from the Oregon Liquor Control Commission (OLCC) revealed that the sold over $105 million in cannabis products in May 2021. In March and April, the state sold approximately $109 million and $110 million, respectively.

The figures mark significant gains for Oregon, which saw sales surpass $70 million per month at the start of the pandemic.

The state is known for its mostly smaller vendors and uncapped market. 2021 data from the Portland Business Journal lists cannabis brands Nectar Markets LLCGolden Leaf Hldgs Ltd (OTC: GLDFF) and Halo Collective Inc (OTC: HCANF) as leaders in statewide operating locations.

Golden Leaf CEO Jeff Yapp called Oregon the bellwether state for cannabis.

"It has been and continues to be a leader in product innovation, and the quality of our growing regions making it the primary cultivation market in the country," …

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