There has been a lot of excitement around cannabis legalization in the U.S. after the Democratic Party gained control of the Presidency and Congress in the 2020 elections.
However, legalization will continue to be incremental, argues the latest “US Cannabis Consumer Trends Report” by the Brightfield Group: The federal government is experiencing an awkward, slow decriminalization process.
- The SAFE Banking Act will be the next big market change, not full legalization.
- Legal banking provides more opportunities for major players to enter and expand. It also encourages more states to legalize cannabis.
Meanwhile, consumers are quickly becoming …