Cannabis Movers & Shakers: MedMen, IM Cannabis, Avicanna, Avant Brands

MedMen's CRO Tracy McCourt Named President Of Emerald Village West Hollywood

Cannabis retailer MedMen Enterprises Inc. (CSE: MMEN) (OTCQB: MMNFF) announced on Thursday that it has tapped Tracy McCourt, chief revenue officer, to the president of Emerald Village West Hollywood.

"It's an honor to lead an organization dedicated to promoting West Hollywood's vibrant cannabis industry," McCourt said. "Working together with a group of diverse cannabis retailers in the community, we're positioning WeHo as the capital of cannabis culture and curated experiences for tourists and locals alike."

Established in 2021, Emerald Village West Hollywood is the official marketing organization for licensed cannabis businesses in West Hollywood. It features an extensive and eclectic range of cannabis attractions, including culinary, wellness, entertainment, nightlife, art and personalized experiences.

Current organizations of Emerald Village West Hollywood include Alternative Herbal Health Services (AHHS), The Artist Tree, CALMA, Patients and Caregivers Group (LAPCG), MedMen and Zen Healing Collective.

IM Cannabis Names Rinat Efrima To Lead Israeli Subsidiary

IM Cannabis Corp. (CSE: IMCC) (NASDAQ: IMCC) said Thursday that it has appointed Rinat Efrima to lead its operations in Israel.

Efrima will join the company as the new CEO of its IMC Holdings Ltd. subsidiary in the first quarter of 2022.

Prior to this, she held executive roles at

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More Cannabis Movers & Shakers: MedMen, IM Cannabis, Avicanna, Avant Brands