EXCLUSIVE: Why The Future Of Cannabis Could Look A Lot Like CPG

Headset co-founder and CEO Cy Scott says the future of the cannabis industry could look a lot like consumer packaged goods.

In an interview with Amanda Marie Goldston of CohnReznick at the Benzinga Cannabis Capital Conference on Thursday, Scott discussed the role that data plays in the marijuana industry.

The Growing Role Of Data In Cannabis: Since 2015, the year Scott left Holdings Inc (NASDAQ: LFLY), the sector has seen major changes.

With more and more brands popping up, it is no longer enough to just have a product, open a dispensary and sell it, he said.

A few years ago, “there weren’t a lot of branded goods on the shelves, everything was pretty vertically integrated [and] pretty at that time,” said Scott. For him,

Full story available on Benzinga.com

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