Category: Workforce

Read More

MarTech Interview with Arnaud Kraaijvanger, Chief Marketing Officer at Intelepeer

Tweet!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0],p=/^http:/.test(d.location)?’http’:’https’;if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=p+’://platform.twitter.com/widgets.js’;fjs.parentNode.insertBefore(js,fjs);}}(document, ‘script’, ‘twitter-wjs’); Arnaud Kraaijvanger, Chief Marketing Officer at Intelepeer chats about the state of martech and what will dominate the market in 2025 in this catch up with MarTech Series: __________   Hi Arnaud, welcome to this Martech interview series. Tell us about your marketing journey …

Read More

MarTech Series’s Marketing Technology Highlights of The Week Featuring Simpli.fi, The Trade Desk, Full Circle and more in martech!

Will podcast advertising dominate B2B SaaS marketing trends? And how will the demand for CTV shape up in 2025? Find out more from this weekly martech highlight: Marketing and Marketing Tech Quote-of-the-Week! Many marketers rely too heavily on obvious intent signals, overlooking other user behaviors. Balancing personalization with privacy can …