Valuedynamx has just released a new research report highlighting what really drives consumer loyalty program satisfaction. The announcement can be found here. As you will learn reading the report, consumers highly value their investments and interactions with a program and want to derive equal, if not greater value, from that investment.  There is a direct correlation …

Starbucks has been a longtime champion for reusable cups. The coffee giant has conducted more than 20 reusable tests in stores worldwide and earlier this year, it became the first national coffee retailer to accept reusable cups for drive-thru and mobile orders.   Now Starbucks is aiming to make reusable cups …

There are two types of customers: those who buy and those who keep coming back. Success in ecommerce, and retail in general, depends on the latter. For VCs backing ecommerce upstarts, exponential growth and expansion often focuses on speed and a “growth at any price” mindset. On the other hand, …