Martech was introduced as a game-changer, offering businesses the tools to drive efficiency, enhance customer engagement and scale their operations. But the reality has often fallen short of expectations. What was meant to streamline processes has turned into a labyrinth of overcomplicated platforms, rising costs and fragmented workflows. Many of …
Gen Z, born between 1997 and 2012, is the most socially conscious and technologically savvy generation yet. This generation has revolutionized the way brands do marketing. Modern technologies and techniques are required to meet their speed, authenticity, and customization demands. For companies to satisfy these aspirations with creative and data-driven …
Where does the money from Rhode Island’s cannabis sales go? As president and CEO at The Leadership Council for Substance Abuse and Mental Health …
A legislative and political breakdown of a dozen states that could enact reform this year led Cannabis Business Times’ most-read articles this month. …