Big Lots has upgraded its mobile app, available to current and new members of its Big Reward loyalty program and offering features including in-store rewards access, a personalized dashboard for tracking earnings and exclusive notifications for special offers. Additionally, the app now provides “Rewards Ready” notifications about new rewards, maximizing …

Food insecurity in the U.S. is at an all-time high, with one in four Americans struggling to afford basic groceries due to rising food costs – a situation only exacerbated by inflation. Amid this crisis, the growing interest of major retailers in a strategy called dynamic pricing raises concerns that …

Thematic retail stores and exclusive IP-focused product collections are hot in retail right now: Chinese lifestyle retailer Miniso has unveiled a series of themed character flagships around the world, while Camp has been known for its exclusive brand collaborations and entertainment-driven activations for Trolls, Frozen and more. Most recently, when …

Here’s the latest in martech, from WPForms’ new form builder to the benefits and tradeoffs of AI in martech and marketing: _________ Marketing and Marketing Tech Quote-of-the-Week! An interesting new feature of generative AI is its ability to analyze data in the contact center in a way that is relevant …