Discover how to select and integrate technology solutions to create a cohesive, future-ready MarTech stack If you’re bothering to read this article, you’ve surely already Googled or ChatGPTed, ‘What’s a composable technology architecture?’. You’ve no doubt also been researching SaaS platforms to integrate with the dream of creating an ideal …
Category: Workforce
Harnessing the Power of SMS Marketing Automation in your MarTech
If you want to extend your brand reach, SMS (Short Message Service) marketing is one of the most reliable ways to do it. According to Zoho, about 43% check their messages nearly ten times during the day, 79% opt-in to receive text from businesses, and 91% of businesses say that …