Marketing is not about the stuff you create, but the stories you tell. -Seth Godin It has been decades since the marketing quote was gifted by the OG of marketing, but it holds true even today. No user likes to interact with a boring ad or ads that keep intruding …

Bloomreach, the platform fueling limitless ecommerce personalization, announced multiple new integrations that enable hospitality businesses to personalize guest interactions across marketing channels. These integrations automate the flow of data from certain hospitality software, such as those that manage bookings and reservations, into campaigns built in the Bloomreach Engagement omnichannel marketing automation …

Clairol and Glamsquad have partnered to offer free at-home hair-color appointments in four markets this summer: Los Angeles, Miami, NYC and Dallas-Ft. Worth. The two-hour Clairol House Calls will include a personalized hair-coloring session led by a Glamsquad professional, as well as a manicure and blowout to complete the makeover. …

[Update as of June 18, 2024] Netflix has announced that the first two “Netflix Houses” in the U.S. will be located at Pennsylvania’s King of Prussia Mall and the Galleria Dallas in Texas, both opening in 2025. Both locations will occupy former department stores and span footprints of more than …