Banking Loyalty Reimagined

Behavioral Rewards That Drive Customer Action Behavioral rewards programs deliver success by motivating customers to perform targeted actions. The customer-bank relationship grows stronger when clients choose to open new accounts or make savings deposits and when they upgrade to premium credit cards or add insurance and loans to their banking …

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Scotts cuts Hawthorne Collective loose as it pivots away from cannabis

The Scotts Miracle-Gro Company (NYSE: SMG) made it official. The gardening behemoth has officially transferred its wholly-owned subsidiary, The Hawthorne Collective, Inc., to an independent strategic partner. Scotts established its hydroponic business, Hawthorne Gardening, to enter the cannabis space. In the beginning, it looked like a stellar plan, as the …