As we move into 2025 and reflect on the learnings of the 2024 holiday season, customer loyalty – and the risks of losing it – are at the top of every business leader’s mind. Speed, consistent uptime and outstanding UX have emerged as non-negotiable elements for survival in today’s fast-paced …
Shangri-La Dispensaries Doubles Retail Cannabis Locations, Expands Production Capacity
Shangri-La expanded its national presence in 2024 by opening six new retail stores in Ohio, Illinois, and Connecticut, along with its existing …
Why Return on Data (ROD) is an Essential KPI for Evaluating Loyalty Program Health
The success of today’s loyalty programs goes far beyond participation metrics; it requires brands to evaluate how effectively they’re using data to drive engagement and deepen loyalty. This is where Return on Data (ROD) becomes indispensable. ROD offers brands a clear picture of how well their loyalty program’s data strategy is performing, …
California Wildfires, Cannabis Rescheduling, Wisconsin Legalization Lead CBT’s Top Stories in January
The natural disaster in California led to supply chain disruptions and confusion, with details about its impact at the forefront of the most-read articles this month. …