With the holiday season just concluded, the challenge of managing merchandise returns is a reality for many retailers. According to the latest data from the National Retail Federation (NRF), merchandise returns are projected to reach an astounding $890 billion in 2024, accounting for approximately 16.9% of sales. While this underscores …
MarTech Series’s Marketing Technology Highlights of The Week Featuring – Roku, Magnite, NextRoll and more in martech!
What does it take to capitalize on the best of native ads? And how will GenAI make an impact here? Catch the latest in adtech and martech today: ________ Marketing and Marketing Tech Quote-of-the-Week! Advertising isn’t going away. People want to be informed about products that can make their lives …
How can Martech Help Integrate Multi-sensory Data Elements into Digital Campaigns
Multi-sensory marketing engages multiple senses simultaneously, offering a richer, more memorable customer experience. Martech can help leverage these elements to stand out in digital landscapes. As digital campaigns become more saturated, brands are seeking innovative ways to capture and retain consumer attention. Multi-sensory marketing, which engages multiple human senses, is …
Cannabis stores close after less than 2 years – PressReader.com
Connecticut’s recreational cannabis market launched, two of Higher Collective’s retail cannabis shops are closing, the first of Connecticut’s …