Temu just became the second most visited ecommerce site, bumping incumbent Ebay to #3 after years of no changes to the list. It’s clear that the retail landscape has undergone a seismic shift, with platforms like Temu, alongside Shein, Wish and TikTok Shop, promising extremely discounted goods that cut out …
New Connecticut state laws now in effect
Connecticut’s cannabis industry will see new regulations. Only licensed cannabis dispensaries registered with the Department of Consumer …
MarTech Interview with Kelly Hopping, CMO @ Demandbase
Tweet!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0],p=/^http:/.test(d.location)?’http’:’https’;if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=p+’://platform.twitter.com/widgets.js’;fjs.parentNode.insertBefore(js,fjs);}}(document, ‘script’, ‘twitter-wjs’); Kelly Hopping, CMO at Demandbase catches up with MarTech Series to chat about the fast evolving marketing and martech landscape and how the future of marketing will largely be driven by AI: ____________ Hi Kelly, tell us about your time as CMO at Demandbase. …
From Bland Loyalty to Brand Loyalty: Why Brands Can’t Afford to Bore Gen Z
In an attention economy, brands must constantly compete to keep shoppers engaged. But attention isn’t just about reaching new audiences. Longstanding customers are just as likely to fade away if brands don’t hold their attention and keep them engaged. Lose your audience’s interest and you risk losing their loyalty. Nowhere …