Or would you rather do business with a “Grump”? Victor Borge once said that humor is the shortest distance between two people, and I must tell you, I heartily agree. In business, most sane human beings would choose to do business with someone who is pleasant, courteous, warm, friendly, hospitable …
Retail Media Networks: Unwrapping Benefits for Retailers, Shoppers and Brands this Holiday Season (and Beyond)
The holiday season is undoubtedly one of the most competitive times for retailers and brands vying for shoppers’ attention and share of wallet. This year promises to be no exception, with the average American shopper projected to spend $902 USD on gifts, food, and other seasonal items, making it potentially …
Massachusetts looks to license social cannabis consumption – WWLP
Massachusetts is one of 11 states to legalize social cannabis consumption, joining New York and New Jersey in the northeastern part of the country.
How Carter’s is Evolving with the Needs of Gen Z Parents
More than two-thirds (67%) of American adults with an income of $100,000 or more are parents, representing a lot of spending power. And now, as a whole new demographic (Gen Z) ventures further into parenthood, brands and retailers need to adapt their strategies to reflect this cohort’s behaviors, priorities and …