- JCPenney Launches New Ecommerce Site for Business Customers
JCPenney has launched a new business-to-business website to offer customers a more seamless and personalized experience when purchasing durable goods and bulk items. The website offers small businesses and nonprofits access to JCPenney’s vast catalog of brands, including St. John’s Bay, Liz Claiborne and Worthington, and products spanning home, footwear …
- Ace Hardware Taps Punxsutawney Phil to Launch New Yard Care Subscription Service
Ace Hardware has launched Ace YardRx, the hardware cooperative’s first subscription service for lawn care. The prescriptive program will provide a tailored plan based on customers’ regional location, grass type, yard size and brand or application preferences. Seasonal treatments are delivered to customers’ homes at no additional cost, and Ace …
- Are You Bringing Brick-and-Mortar Friction into Ecommerce?
As ecommerce solidifies its position as a critical revenue growth driver for brands, organizations must reevaluate their operations to take a more holistic omnichannel approach to commerce. Category management is central to this transformation and an underrated element of it. In our new research piece, eCatman and the Path to …
- How Lululemon’s CEO Plans to Double the Business Despite Mounting Competition
Since taking the helm at Lululemon in 2018, Calvin McDonald has overseen a period of massive growth. The activewear brand’s stock has more than tripled since he became CEO and revenues have exploded — from approximately $3 billion a year when he started to nearly $10.5 billion in 2024. And …
- MarTech Series’s Marketing Technology Highlights of The Week Featuring Simpli.fi, AtData, Peer39 and more in martech!
Grab the latest martech highlights; from Peer39’s new CTV Quality Score to Viant and TransUnion’s new Partnership in this weekly bulletin: __________ Marketing and Marketing Tech Quote-of-the-Week! The biggest thing we’re seeing in B2B SaaS is a shift away from traditional models towards more transactional models. You can see this …