With its profound impact on MarTech, AI is revolutionizing how companies interact with consumers, streamline their business processes, and generate income. Because AI makes it possible for them to provide hyper-personalized experiences, produce actionable insights, and automate time-consuming procedures, today’s MarTech solutions are not only smarter but also more responsive. …
Tweet!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0],p=/^http:/.test(d.location)?’http’:’https’;if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=p+’://platform.twitter.com/widgets.js’;fjs.parentNode.insertBefore(js,fjs);}}(document, ‘script’, ‘twitter-wjs’); Will Oatley, Co-founder at mplus talks about the evolving AI and adtech marketplace in this MarTech Series catch up: ________ Hi Will, tell us about yourself and the idea behind mPlus, what makes this adtech platform unique? I’ve spent 15 years in digital marketing …