Contentsquare’s 2025 Digital Experience Benchmarks Report highlights urgent need to optimize experiences as digital landscape transforms, AI dominates, and consumers demand excellence New York, NY— 8:00 AM EST – January 28, 2025 — As companies navigate a highly competitive landscape defined by rising customer expectations and the rapid evolution of AI-powered …
Category: Workforce
Navigating the Martech Avalanche: Strategies for Staying Agile
There were over 150 marketing technology (Martech) options at marketers’ disposal in 2011. That number has skyrocketed to over 11,000 tools in just over a decade, and the Martech scene is showing no signs of slowing down. A deluge of new features, tools, and capabilities have emerged for marketing professionals …
Houchens Food Group Enhances Customer Engagement Across Grocery Banners
Houchens Food Group, which operates more than 400 grocery, convenience, hardware and foodservice locations in 15 states, has adopted solutions from eGrowcery designed to provide improved shopper engagement for its grocery banners. Houchens will deploy the technology to select IGA, Price Less and Food Giant stores. “Our shoppers require and …
CVS Looks Beyond Coupons with New Holistic Health Care App
CVS has launched a new app designed to serve as a one-stop shop for customers to do everything from managing their prescriptions and vaccinations to accessing coupons and opening locked display cases in stores. “As a company, we are super focused on improving the health care experience,” said Tilak Mandadi, …