Customers are at a point where they’d rather take care of their issues themselves – over 67% of customers prefer using a form of self-service rather than talking to a customer service representative. This is likely a result of years and years of consumer frustration within the service industry – …
Category: Workforce
Geospatial Analytics in Martech: Targeting Customers with Location Intelligence
Implementing Geospatial Analytics in Your Marketing Strategies Unlike our brains that categorize information depending on time and place companies categorize their data to rows and columns. According to a report by Deloitte, this conventional approach makes reporting quick and simple but it’s not always insightful. Organizations can now add time …
Vivid Seats Releases 2024 NFL Fan Loyalty Report
Data Reveals the Largest Fan Allegiances Across America Vivid Seats Inc., a leading marketplace that utilizes its technology platform to connect millions of buyers with thousands of ticket sellers across hundreds of thousands of events each year, released its 2024 NFL Fan Loyalty Report ahead of the 2024 season*. The …