How to migrate customers from Situationship into High Fidelity Relationships Are You in a “Situationship” with Your Customers? Loyalty programs, personalized offers, and rewards should build deeper customer relationships—but what if they’re only keeping customers engaged at a surface level? Many brands believe they have loyal customers, only to realize …

With Sensor Tower data projecting that revenue from consumer apps will outpace gaming apps by 2026, it’s never been more important for app publishers to ensure they have robust monetization strategies in place across the most relevant channels and platforms. But what are the markets and app categories showing the …

Modern marketing demands agile strategies, data-driven insights, and seamless marketing automation. As businesses embrace interconnected technologies, multi-agentic martech platforms emerge as a powerful solution for coordinating campaigns, analyzing performance, and engaging customers across channels. With multiple specialized agents working in harmony, marketers can elevate brand consistency and target audiences with …