E.l.f. Cosmetics are apparently so highly prized that they push otherwise law-abiding citizens into stealing — well, “unauthorized borrowing” — by roommates and family members. The real-life prevalence of all this post-purchase theft has inspired E.l.f. Cosmetics to produce a true crime mockumentary, Cosmetic Criminals, now available on Amazon …

Pacsun will deploy the iD Cloud Store solution from Nedap as it seeks to improve inventory accuracy and gain RFID-powered operational insights to inform replenishment decisions. The chainwide rollout is expected to be completed in Q1 2024. The youth-oriented retailer chose the Nedap solution for its ability to help …

One of the first criticisms leveled at online apparel sellers was customers’ inability to try products on prior to purchase — and despite many advances in technology, that fact remains a major ecommerce challenge. However, Amazon is using AI to try to close the appearance vs. reality gap in …

Personalization is at something of a crossroads. The New Year saw a key step in the coming deprecation of third-party cookies, which have been one of marketers’ most powerful tools for tracking online activity for many years. A small group (1%) of Google Chrome users are now eligible for …