Catch up on the latest in martech from Adobe’s new AI enhancements to Movable Ink’s new autonomous capabilities in this weekly martech highlight: __________ Marketing and Marketing Tech Quote-of-the-Week! Brands looking to gain more traction in today’s ecosystem should keep one thing top of mind: quality. The quality of where …
Tag: Midwest

MarTech Series’s Marketing Technology Highlights of The Week Featuring NiCE, Movable Ink, Adobe and more in martech!

Relevancy Engines: The New Core of MarTech in the AI Age
In the ever-changing world of online marketing, the advantage goes to those that can relate to the audience on a personal level. The advent of artificial intelligence has fundamentally reshaped this dynamic, propelling relevancy to the forefront of every successful strategy. You see, in the vast ocean of online information, if …

Editorial: Hometown study takes bloom off WalletHub rose
The corner office at the State House had a lot to say recently about the state topping a personal finance website’s ranking for best economy. But the Gov. Maura Healey has remained mum about a homegrown study that depicts a troubling state of Massachusetts’ economic health. Healey promoted WalletHub’s ranking as a “testament to the