Category: Workforce
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The Most Interesting Retail Media News from Cannes Lion: Updates from CVS, Pinterest, DoorDash & More
Cannes Lion wasn’t always on retailers’ radars, but as retail media has steadily grown in sophistication and influence, the glitzy advertiser conference in France is quickly becoming an annual mainstay for retail marketing executives. In fact, at this year’s event, which took place June 16-20, Amazon President and CEO Andy …
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David’s Bridal Marries Online and In-Store CX with Shopify Integration
David’s Bridal is taking the next step toward fully integrating its ecommerce and store operations as it moves into a tech-driven, asset-light retail model. The biggest customer-facing change will be the introduction of an endless aisle experience in select stores, delivered via full-scale digital touchscreens powered by Shopify that will …
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Data Privacy and Your MarTech Stack: What Today’s Marketers Need to Comply With
There has been an increasing intersection of marketing and technology, particularly in relation to data privacy, in recent years. Your martech stack is now being regulated by a multitude of laws that govern consumer data across various jurisdictions. Marketers must navigate the use of data-driven technologies while still meeting the fast-paced …