Target has expanded its beauty assortment with more than 2,000 products and nearly 50 new brands, with prices starting at $1.29 and 90% of the new arrivals priced at less than $20. The retailer is spotlighting the new brands online and with special displays in-store. “We know consumers love shopping …

New report from Contentsquare provides answers to tough questions Digital experience has become the cornerstone of modern customer engagement, yet many brands still struggle to deliver seamless interactions across their digital properties. With rising customer acquisition costs and evolving consumer behaviors, understanding these digital dynamics has never been more critical. …

Omnichannel is the new reality for brands and retailers of all sizes and product types. Results from Retail TouchPoints’ annual Omnichannel & Fulfillment Survey show that most respondents conduct business through an average of three different channels — and for 35% of them, marketplaces are critical to building brand awareness …

Copies of branded items, particularly those with higher price tags, have been around for scores (possibly hundreds) of years, but until fairly recently they carried a whiff of shame that was reflected in one of their names: knockoffs. Traditionally, consumers bought them to get the benefit of wearing a near-enough …