Category: Workforce
-
How Ecommerce Brands can Navigate Pricing Pressure and Protect Profitability in 2025
This year has proven to be a high-pressure environment for ecommerce brands. Rising supplier costs, climbing digital ad spend and ongoing tariff instability are all putting pressure on profit margins. In this uncertain climate, it’s critical that brands maintain customer loyalty and sustain profitability with sharper strategy and greater agility …
-
Back-to-School 2025: Season Stretches at Both Ends as Consumers Seek Value
Like the holiday shopping season, which has been steadily creeping back toward October (or even earlier), the back-to-school (BTS) season is stretching, and in both directions — starting earlier and ending later. Part of the explanation for the longer season is that consumers are searching for value, on the alert …
-
Harnessing AI to Refine Customer Experience at Every Touchpoint
Artificial intelligence (AI) has been one of the biggest buzzwords of the past few years, especially in customer experience (CX). The technology has become ingrained across countless touchpoints throughout customer journeys, whether in scheduling an appointment, making an online purchase, or resolving an issue. These AI-driven interactions have led consumer …