Category: Workforce
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It’s Your Relationship: The Hidden Cost of Sending Customers Off-Site for Verification
Brands are investing more than ever in building direct relationships with their customers. First-party permissioned data is now the foundation of marketing, loyalty, and personalization strategies. But one critical moment often disrupts this connection: identity verification. At the exact moment when a customer is proving who they are to receive …
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#688: The Ford Motor Company Celebrates 120 Years of Loyal Customers!
Today we are re-publishing this fantastic episode from our archive as our planned episode has been delayed for technical reasons. As Ford Motor Company celebrates 120 years of innovation, we’re bringing back one of our standout conversations — this time with Beth Leverton, Director of Rewards, Loyalty & CX at the Ford Motor Company. …
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Apple Enters Saudi Arabia with Digital Storefront, Physical Stores Planned for 2026
Apple Retail has entered the Kingdom of Saudi Arabia with the launch of the Apple Store website and app, allowing customers in the country to shop Apple’s full range of products directly and in Arabic for the first time. The digital storefront serves as a precursor to physical stores, which …