Category: Workforce
-
Lowe’s Deploys AI-Powered Assistant for Associates Chainwide
Lowe’s has followed its March 2025 introduction of the Mylow customer-facing AI-powered app with one for associates, built on the same foundation, which it has launched to all 1,700+ stores in the home improvement chain. This at-scale deployment of the Mylow Companion will give store associates access to generative AI …
-
The New Consumer Journey: Here’s How Brands Can Ride Ahead
The ways consumers discover products and develop loyalty to a brand has changed dramatically. A customer may see an ad for sunglasses served to them on social media, hear about it from a friend and do their own research on them, before actually adding them to their digital cart. Advertisers …
-
MarTech Series’s Marketing Technology Highlights of The Week Featuring BlueConic, FreeWheel, IBM and More in Martech!
How crucial is AI powered content management to modern marketers? In lines with that, have you read about the latest AI models by Box and IBM that were built to support content generation and productivity? Catch more in this week’s martech highlights by MarTechSeries: ___________ Marketing and Marketing Tech …